531 S. College Avenue, Newark, DE

A USDA Center of Excellence

Applying behavioral insights and experimental designs to improve programs related to agriculture and the environment.

Evidence-based Policy

Develop evidence-based policy relevant to voluntary Agri-Environmental Programs.

Behavioral Economics

Conduct lab and
field experiments to test hypotheses from the behavioral sciences. 

Research Network

Expand and enhance the human capital of scholars and practitioners for
generating high-quality evidence about improving agricultural programs.

Disseminate Knowledge 

Package the insights that CBEAR and other researchers develop and share this
information with program administrators, policy makers and the media.

Center for Behavioral & Experimental Agri-Environmental Research (CBEAR)

Why Behavioral Science?

Insights from the behavioral sciences are revolutionizing
the way in which government programs are designed and
delivered, and we are bringing this revolution to agrienvironmental
programs.
A “test, learn, adapt” strategy helps programs be their
best, achieve greater levels of program participation
and satisfaction, and achieve improved environmental
outcomes, all while reducing costs.

Enhancing the Evidence Base

To create evidence-based programs, CBEAR has been conducting randomized field experiments across the US. On the map below, we highlight the zip codes where CBEAR field experiments have generated evidence that can make agri-environmental programs more cost-effective.

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POSTPONED: 2020 Conference on Behavioral & Experimental Agri-Environmental Research


Postponed until 2021. It is with deep regret that The Center for Behavioral and Experimental Agri-environmental Research (CBEAR) has decided to postpone the 2020 Conference on Behavioral & Experimental Agri-Environmental Research in Baltimore, Maryland, due to the Covid-19 pandemic.


We will announce the rescheduled 2021 date and location when we are able to.
Questions? Contact Dr. Laura Paul

EMAIL DR. LAURA PAUL

CBEAR Leadership Team

Paul Ferraro

Mark Masters

Outreach Director


mmasters@centerbear.org

Paul Ferraro

Kent Messer

Co-Director


messer@udel.edu

Co-Headquartered at

Johns Hopkins University
University of Delaware

Postdoctoral Researchers & Fellows

at top research and land-grant colleges and institutions

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Latest News & Innovations

Improving NRCS’s Efforts to Sell Conservation

In a meeting between CBEAR and USDA employees from different agencies*, people had conflicting opinions about what approach would work best in a new outreach program on soil health.

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Increasing Voluntary Support for NACD

The National Association of Conservation Districts (NACD) is funded by voluntary contributions from its member Conservation Districts. These contributions are used to provide districts with representation at the national level. Despite these collective benefits, not every district contributes the suggested annual contribution amount, and many do not contribute at all.

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CBEAR Prize for Agri-Environmental Innovation

CBEAR offers an annual prize for agri-environmental innovation to recognize leaders who incorporate and celebrate the use of behavioral insights in program designs to improve agri-environmental programs.

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Want to find out more about CBEAR?